Blockchain in logistics strategies 2021 by Mary Ann Holder? When you say buyer, are you talking about the supplier-buyer the individual persona like all of the above? The supplier-buyer has their own sort of set of needs and research materials and places that they go to get information. But, when you think about an individual buying they are influenced by their immediate sphere and there may be their generation maybe their educational status and where they reside in the organization. Along with that, we build buyer personas. The buyer persona really helps us to map out who we’re talking to and what types of things and what types of issues really would make them tick and make a decision.
Mary Ann Holder on One Network’s Intelligent Control Tower: “One Network’s global network lies at the core of its value proposition and underpins its unified planning and execution capabilities. With over 90,000 global businesses on their network, users have the opportunity of collaboration with every other party on the network, and can form new partnerships easily, since required data streams have already been linked to the global network and can be shared through a permissibility framework. One Networks’ approach also enables business partners to improve performance in supply chain planning and execution. Forecasts and plans can automatically adjust to match supply with demand, while balancing capacity constraints, costs, and service levels. In the event of a disruption, AI enhancements provide users with prescriptive actions and can make adjustments to execution processes automatically.”
One Network is the leader in intelligent control towers for autonomous supply chain management. From inbound supply to outbound order fulfillment and logistics, this multi-tier, multiparty digital platform helps optimize and automate planning and execution across the entire supply network and every trading partner. Powered by NEO, One Network’s machine learning and intelligent agent technology, real time predictive and prescriptive analytics enable industry-leading performance for the highest services levels and product quality at the lowest possible cost. It’s the industry’s only solution with a fully integrated data model from the consumer to suppliers and all logistics partners, providing a network-wide, real-time single version of the truth. Leading global organizations have joined One Network, transforming industries like Retail, Food Service, Consumer Goods, Automotive, Healthcare, Public Sector, Telecom, Defense, and Logistics. Headquartered in Dallas, One Network has offices across the Americas, Europe, and APAC. For more information, please visit www.onenetwork.com
Given this potential, many companies are exploring blockchain projects, as the technology can help simplify, secure and streamline the sharing of data, and provide transparency across the supply chain. However, Gartner estimates that most blockchain projects will stall and never reach production due to various reasons, including “technological immaturity, lack of standards, overly ambitious scope, and a general misunderstanding of blockchain’s ability to support supply chain.” Blockchain certainly has challenges when it comes to supply chain even despite the aforementioned benefits. This is largely because early versions of blockchain has several key flaws including: Lack of Scalability –Currently, Bitcoin manages about 7 transactions per second, and Ethereum about 20 transactions per second. This will have to improve significantly to support the speed and complexity of today’s global trade and logistics. Lack of Confidentiality – On public blockchains everyone can read everything. This limits both the number of companies willing to join a blockchain and the amount of information that they are likely to share. Find more information at Mary Ann Holder.
The network has over 75,000 participating organizations, allowing customers to find partners and collaborate around their plans. It supports industries in CPG, retail, restaurant and foodservice, healthcare and pharmaceuticals, high tech, aerospace, defense, and government, automotive, and logistics service providers. According to the report, One Network has taken several steps with its planning applications to increase automation and usability for its customers by providing intelligent agents that perform a host of functions such as forecasting, replenishment, sourcing, and transportation optimization. MaryAnn Holder-Browne, Chief Marketing Officer of One Network: “We are thrilled to once again be recognized by Nucleus Research”.
MaryAnn Holder is Chief Marketing Officer at One Network Enterprises, a provider of the blockchain-enabled network platform, The Real Time Value Network. From inbound supply to outbound order fulfillment and logistics, optimize and automate across your entire supply network and every trading partner. The NEO Platform’s intelligent agent technology delivers predictive and prescriptive analytics with real time information to help you lead your industry – for the highest services levels and product quality at lowest cost.